2010 is Our 19th year of publication
  • Published annually by Impulse Research Corporation, Los Angeles California
  • Contains quality ratings of focus group discussion and viewing facilities, based on a survey of over 5,000 moderators and researchers worldwide. The 2010 edition provides user ratings of the quality of facilities visited in 2009.
  • The survey contains listings and ratings for over 800 facilities in the US, Canada, Latin America, United Kingdom, Europe, Middle East, Asia, Australia, Africa and British West Indies.
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  • Facility listings include the following information:
    • Name and address
    • Telephone and fax numbers
    • E-mail address and/or website
    • Names of primary contact people
    • Dates when the business was established, moved to its present location and was most recently remodeled
    • The number of focus group rooms and the capacity of the conference rooms and the viewing rooms
    • Presence or absence of a special room for one-on-one interviewing with viewing by clients
    • Whether in-house recruiting capabilities are provided
    • Special audiences available
    • Availability of a large room suitable for mock juries or audience studies
    • Respondent Internet access, including speed of the connection
    • Description of the location
    • Distance from the nearest airport
    • Services offered
    • Nearby hotels and their telephone numbers
    • Whether video and/or web streaming conferencing is available for remote viewing of focus groups, and the name of the service used
    • Internet capabilities, including whether usability testing is offered
  • Facilities are rated on the quality of each of the following, using a scale from 1 to 99:
    • Recruiting
    • Personnel and the service they provide
    • The physical facility, including conference and viewing rooms
    • Location
    • Food service
    • Value
    • And an overall score, a weighted average of the above 6 ratings
  • An additional section lists Recruiters, and
  • Another section lists Videotapers
  • Click here to view sample facility listings from the 2001 edition

    • Page updated January 13, 2010